Forbes contributors publish independent expert analyses and insights. I share tips about launching, validating and growing startups. Feb 14, 2026, 08:31am EST Storytelling isn’t a marketing trick - it ...

Forbes contributors publish independent expert analyses and insights. Aytekin Tank is the founder and CEO of Jotform. If an entrepreneur builds a great product, but nobody hears about it, does it have ...

India’s AI startup boom is facing a reality check, as rising shutdowns reveal a deeper shift from hype-driven growth to disciplined, performance-led building. Over the past 18 months, a steady stream ...

Some businesses chase market opportunities. Others are forged from what their founders have lived through. For Vadodara entrepreneur Dr Hema Bansal, that distinction captures not just her own journey ...