Ever wonder why adults cling to things in which they've invested time or effort? In behavioral experiments, people often predict that they would stick with an option just because it was harder to get.

Discover why leadership development programs often fail to create lasting behavior change and how micro-experiments help ...

People with health anxiety tend to get tangled up in problematic behaviors, such as reassurance-seeking, excessive body checking and avoidance. These behaviors act like a vortex, sucking you into that ...