Collage Group fields new research with Hispanic consumers weekly, providing brands with new actionable insights on cultural traits, passion points, fandom, media habits, and spending trends. The ...

Culture from the INside Out.™ That is what makes Collage different. Our Culturally Calibrated™ methodology delivers immersive human insights and answers to any bespoke business question you have. From ...

It all begins with the data and the tech. Collage continually builds its proprietary data set with best practices, transparency, and weekly updates. Ask Collage is a deep research tool that goes ...

Define, size and measure audiences so you can engage the right people in the right channels at the right time.

As the U.S. heads into fall, consumer spending behavior is shifting in subtle but powerful ways—reshaping priorities, redefining value, and revealing deeper signals about financial resilience. While ...

As cultural tides shift, LGBTQ+ Americans are leading a new era of self-expression, advocacy, and visibility. In 2025, this segment is driving powerful social and cultural change, demanding deeper ...

Collage Group is the only AI-enabled cultural intelligence engine that fuses consumer, industry and brand data to provide brands with profound insights into consumer motivations. We collaborate ...

How do you market a beloved heritage brand to a new, diverse audience? For Carlos Madrazo, Country Manager USA at Grupo Jumex, the key is cultural intelligence. In a recent interview, Carlos explained ...

Define, size and measure audiences so you can engage the right people in the right channels at the right time. Identify key gaps in your industry. Prioritize and act on areas where your brand has a ...

Download our Best Practices for Marketing to Gen Z whitepaper, “Understanding Collective Individuality: Unified in Uniqueness” for insights to tap into Gen Z to fuel brand growth. Generation Z ...

Culturally fluent brands use culture efficiently and effectively to connect across segments. In this report, we share the top culturally fluent brands for Gen Z consumers. More than two-thirds of Gen ...

America’s next wave of economic growth is being fueled by its diversity. Multicultural consumers—Hispanic, Black, and Asian Americans—are driving unprecedented gains in income, buying power, and ...