Laneige has officially launched its Bespoke Lip Sleeping Mask experience digitally on Amazon, making this customizable lip ...

This evolution delivers enhanced skincare benefits while preserving everything consumers love about the original.

Avenue Z’s second annual AIVx Beauty Report reveals editorial media and authority drive AI search visibility across 60 beauty ...

New research from SpaSeekers has discovered the most popular iconic beauty products in every state in the USA and (nearly) every country in the world based on an analysis of google data. Jason ...

Coty’s consumer beauty brand, CoverGirl, will debut its latest campaign in partnership with U.S. sprinter and three-time gold medalist Gabby Thomas. The Ready. Set. Wrap. campaign will spotlight Eye ...

According to Circana, in the first half of 2025, the U.S. prestige beauty market grew by 2% to $16 billion, while sales at mass merchants increased 4% to $34.6 billion. Larissa Jensen, global beauty ...

Here’s your weekly recap—the most-viewed news stories on our site for the week ending July 18, 2026. L’Oréal Paris introduces Revitalift Melasyl Dark Spot Creamy-Serum. this Creamy-Serum is a ...

Tone, the fragrance-forward personal care brand redefining how men approach grooming, has announced its launch on Amazon. Building on a breakout first year at Target, Tone is expanding its reach to ...

E.l.f. Beauty released its fourth annual Impact Report. The report includes an evolution of the company’s purpose statement to emphasize action and impact: to make the world a better place for every ...

This Y2K diner-inspired campaign promotes NYX’s lip combos featuring pop artists and social media influencers.

Organizers say LPNY’s 2026 East Coast edition was its ‘strongest’ ever. Full plastic, recyclable packaging & more was on ...

According to new reports, ELC decided to keep each brand as they have distinct strengths and growth opportunities.