CMOs can't prove marketing's financial impact to the CFO. The real fix starts with scoping the job, not fixing the dashboard.

A widening generational gap between Gen Z agents and older customers is quietly dragging down First Contact Resolution.

In an exclusive interview, Sid Banerjee tells CMSWire where the company's recapitalization money is really headed, from ...

Altudo, a leading digital experience and customer experience transformation company, announced FastLane, an AI-powered delivery model designed to help organizations launch and modernize Sitecore ...

Quantum Metric's agentic analytics platform hit general availability with mobile crash diagnostics and an Adobe Experience ...

Fresh capital and a Meta veteran signal Rime's push to challenge ElevenLabs in enterprise voice infrastructure.

How customers discover brands is changing and brands must adapt. Learn how to optimize your brand’s content for answer engine ...

Dealer customers hit broken pricing and stalled orders after launch — and it's rarely a CX design flaw. Here's what's ...

A CX operating system isn't a platform you buy — it's how modern enterprises coordinate data, AI and people to execute ...

RainFocus integrates with Adobe to connect high-velocity event workflows across Adobe Workfront, Adobe Experience Manager, ...

Sierra partnered with SoftBank — the AI conglomerate whose CEO just said the industry needs $5 trillion a year.

The Summer '26 release pushes Sprinklr's CXM platform from listening to autonomous action across service and marketing.