Ford Motor Co. is bringing back what it calls “gray beard” engineers to help train younger staff and to reprogram the artificial intelligence tools that weren’t getting the job done. Over the last ...
Ford Motor Co. took an unusually human approach to fixing its stubborn quality problems: It brought back what it calls “gray beard” engineers to help train younger staff and to reprogram the ...
Ford has been discontinuing iconic models and scrapping others that had not even hit the market, but fast cars are apparently here to stay. It is not just about Mustangs, but the super-popular Fiesta ...
Over in America, the Blue Oval company just revealed the Ford Bronco Filson, an off-roader with Bronco Raptor power, the Sasquatch lifestyle, as well as a Gold Rush-nostalgia ethos, all in one package ...
Ford is investing in a national marketing campaign designed to drive more service and parts revenue back to dealerships. Mobile service, pickup and delivery are becoming key retention tools as ...
F stock surged 43% in a month after Ford Energy signed a five-year, 4 GWh annual battery storage deal with EDF Power Solutions. Jim Farley committed $1.5 billion in 2026 capex to Ford Energy, ...
Ford Europe’s boss bared all during an interview, highlighting the brand’s plans for the region, and why beloved models like the Focus and Fiesta might see a return. Europe is a very special market ...
This latest Euro overhaul comes with a different Ford flavor. The automaker is combining off-road vehicle design and on-road performance, with more rally-like capability designed to match Europe's ...