An article in El Nuevo Día, a Puerto Rican newspaper, highlighted a debate regarding Hyundai’s "Coqu ...

Hearts & Science's Garrett O'Reilly will become UK chief executive of the merged global entity. by Shauna Lewis, Beau Jackson ...

The streamer chases $3 billion in ad revenue this year, powered by live sport and easier programmatic access.

In an interview with Campaign, Reilly talked about the importance of winning at Cannes and his takeaways from the festival.

Two decades after conducting beauty fieldwork in New York drugstores, the author has watched brands across Asia pour millions into digital seduction, only to lose customers at the counter.

Digital platforms, domestic brands and Japanese manufacturers make their mark in Vietnam's top brand rankings based on Campaign Asia-Pacific's proprietary research with YouGov.

Adidas was the outlier; prediction market app Kalshi delivered the tournament’s biggest hit with 126 mil ...

The forecast rulings target Google’s giving preference to its own services in search and Play Store silos.

Elmwood, Ikea, Mediahub ANZ, Cheil Australia, PubMatic, Moët Hennessy Diageo, Burson, Woolworths Group, BBC Studios, The Social CliQ, ...

What started as a humble $500 million industry in 2021 will explode to $16.2 billion by 2030, with advertising set to drive more than half the pie.

Shifting ad dollars to experiential helped carry Mastercard from 87th to 12th in the Kantar BrandZ rankings. Dubai chocolate makes the case, at the opposite end of the spectrum, that great marketing ...

HONG KONG - MTR Corporation has promoted May Wong, most recently deputy GM, corporate relations, to the senior management team as GM, corporate relations, effective 10 January.