During this panel at Cannes, leaders in the life sciences sector from Current Group, Dalton Life Sciences Solutions and Bayer ...

The Publicis chairman and chief executive spoke to Campaign following the group's latest results, in which it revealed the ...

Merck’s cholesterol pill was the first of its kind approved by the FDA; Prediction market exchange Klashi will allow betting ...

See which leaders are on the move across the pharma, biotech and medical marketing industries.

If the FDA’s proposed rule to remove adequate provision is finalized, the traditional 30- or 60-second pharma TV ad might ...

Medicare Advantage insurers face scrutiny over use of AI to block rehabilitative care; Trump administration did not move ...

The modern healthcare landscape is in an era where clinical innovation alone no longer guarantees market success. Instead, ...

The FDA releases recommendations for psychedelic drug treatment development; Mark Cuban says AI risks making U.S. healthcare ...

The telehealth company just became the preferred virtual care provider of the National Basketball Players Association.

HCPs and patients don’t behave the way you buy. They are not disconnected groups. The leaders on this IQVIA Digital-hosted ...

The CEO said clients and investors have fresh appreciation for value of agencies, and he also discussed why his family has ...

While consumer research can still help brands with isolated needs, marketers are increasingly expecting this budget to back ...