The Infocomm Media Development Authority (IMDA) has introduced a new set of voluntary transparency guidelines for generative ...

The Kallang Group has appointed Burson as its communications agency following a competitive pitch. Under the mandate, Burson ...

The Coca-Cola Company has unveiled a new global visual identity system, introducing a refreshed design aimed at creating greater consistency across its marketing, packaging and consumer experiences in ...

It took just one goal for Spain to lift the World Cup trophy, but it didn't take long for brands to turn the moment into marketing. As celebrations erupted following Spain's 1-0 victory over Argentina ...

CHAGEE is inviting consumers to experience art through tea with a new interactive installation, "Drinkable masterpieces", as ...

For millions of football fans across Asia Pacific, the FIFA World Cup 2026 was not just about who lifted the trophy. It ...

Southern Cross Media has named Mamamia CEO Natalie Harvey as chief revenue officer, with the move marking the departure of commercial officer Seb Rennie.

The National Arts Council (NAC) and FairPrice Group (FPG) have entered a three-year partnership to play music by Singapore ...

Clear Channel Singapore has expanded its digital out-of-home (DOOH) footprint with the launch of a new network at CityLink, ...

The Hong Kong Tourism Board has appointed Grey Advertising Hong Kong as its global creative agency for three years, following ...

"Every improvement we make behind the scenes is ultimately designed to create a better experience for our customers and business partners." ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...